The Participation Agency
The way ideas travel has changed.
Today, 79% of people don’t notice advertising. And 4 in 5 trust people they’re connected with over brands.
Owned & earned media have more power than paid.
Consumers now choose whether to give a brand permission to talk to them.
The Participation era is here.
We combine creativity, data-driven media and the power of people to help brands travel further, faster.
Iris is a team of over 1000 diversely talented people.
Collaborating across 14 offices worldwide.
Iris is part of Cheil Connec+
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