Our creativity isn’t just about great creative work

Our creativity isn’t just about great creative work

At Founded, we’re fascinated by the way humans behave, how we make choices. The more we understand behaviour, the more we believe we can shape the way people act in decisive moments. This kind of thinking touches upon every aspect of a brand and its place in a customer’s world.

It is exciting, powerful stuff. It leads to more than copy and layout. It leads to creative solutions not just creative work.

Our creativity isn’t just about great creative work
Our creativity isn’t just about great creative work
Our creativity isn’t just about great creative work
Our creativity isn’t just about great creative work
Our creativity isn’t just about great creative work
We’re founded and we have another idea

We’re founded and we have another idea

To our minds there’s really only one way an agency can have exactly the capabilities you need. And that’s if it’s shaped entirely around your business objectives. That means seeing things from your point of view first, then working with you to develop strategy and creative solutions, and only after that, orchestrating the right mix of talent to deliver the plan.

We’re founded and we have another idea
We’re founded and we have another idea
We’re founded and we have another idea
We’re founded and we have another idea
We’re founded and we have another idea
We can work this way because of who we are

We can work this way because of who we are

Founded is a nucleus of business minds, strategists, planners, technologists, creatives and producers. Our centre of gravity is strategy and planning, but we’re not a strategy and planning shop in any conventional sense. Instead we are equipped to go from strategy to creative ideas to the delivery of full-scale, multi-channel, multi-market campaigns.

We can work this way because of who we are
We can work this way because of who we are
We can work this way because of who we are
We can work this way because of who we are
We can work this way because of who we are
We like to stand alongside our clients

We like to stand alongside our clients

We don’t want to be the ‘them’ in a ‘them and us’ situation. We prefer to be thought of as colleagues, which means being open and collaborative in the way we do things. We want to work closely with you, and your other agencies. What we will do is bring the skills, insights and connections you probably can’t find inside your business (though you wish you could).

It’s everything you think you need an agency for – but entirely on your terms.

We like to stand alongside our clients
We like to stand alongside our clients
We like to stand alongside our clients
We like to stand alongside our clients
We like to stand alongside our clients
We never know where the next solution might take us

We never know where the next solution might take us

Labels like ‘traditional’ or ‘new’ don’t distract us. Whether we’re talking TV or tweet, app or ad, it’s all just media. How we make it work together is where the opportunity lies. If a 30-second spot gets the job done, so be it. If we can make your money work harder by digital means, we’ll do it. If new packaging is the solution, we’ll tell you. Founded isn’t tied to any one version of the future.

We’re free to figure out what’s best for your brand, your challenge – and then make it happen.

We never know where the next solution might take us
We never know where the next solution might take us
We never know where the next solution might take us
We never know where the next solution might take us
We never know where the next solution might take us
Let’s move people

Let’s move people

When it comes down to it this is our promise. We fuse insight and strategy to develop smart creative solutions that shape the way people feel, think and behave for the commercial benefit of our clients. And if that means we invest time, resources and capital into new product development and business ideas in partnership with our clients then so be it. It’s about sharing the risk and putting our commercial nous where our mouth is.

Get in touch today – you won’t be disappointed

Let’s move people
Let’s move people
Let’s move people
Let’s move people
Let’s move people